Ahhhh motherland! This is cool! (I think my coworkers were talking about it a few months ago but I never noticed it until now.)
1. Go to http://local.live.com
2. Type "safeway" in the "Search for a business" box, for example
3. Put in "anchorage, alaska" (or something equally absurd) in the "City, address, or landmark" box.
4. Let the results come up
5. Click "Call For Free" and enter your phone number
6. Let the system (I don't even know what system it is) call you and connect you to the business for free!
You may need to be signed in with a Windows Live account... if you have an account that is on Windows Live Mail Beta, you can sign in with that.
edit: looks like Google and eBay are doing something similar (from /.)
"A new joint venture between Google and Ebay will expand the advertising reach of both companies and integrate free phone service with web ads. The partnership also puts rumors of a Yahoo/eBay merger to rest. From the article: 'A deal announced Aug. 28 by eBay and Google now appears to put the kibosh on the notion of an "ehoo" or "Ybay" to challenge Google. Instead, eBay signed up Google to provide Web search advertising outside the U.S. And the pair will cooperate on developing so-called click-to-call ads — which let potential buyers click on a link and talk directly to sellers or their call centers — throughout the world. Tests of the ads in the multiyear agreement will begin in early 2007, though neither side revealed specific terms.'" | 
