剛讀畢《公關學一天課》, 對公關這行業又加深了了解。 公關可說是其中一門最熱的職業, 現在不論是政府機構, 還是私人或國際性企業， 都愈來愈看重公關這課題， 除了代替了傳訊部的發佈公作; 建立比廣告及具影響力的WoM; 還能化解一些不必要的危機。 在本書, 作者分開了四個章節, 分別是: 公共關係、市場公關、企業形象和聲譽及危機管理。 除了公共關係介紹一些入門知識外, 其餘皆提供一些國際知名的企業的實例, 去闡釋公關在現今市場的威力。 ...

Words written: 2,556 Total word count: 35,492/50,000 I'm not totally surprised, but I am impressed with myself that I have lasted this long. I guess it's because this has been something I've wanted to do for a while. I'...

Ever felt the urge to reread Genesis after a game of Halo? Bible Navigator X has you covered, on the 360 at least, for 400 Microsoft Points. This was discussed on Revelife last week with readers not quite sure what ...

Last night, I stayed at work until 10 p.m. so I could help clean up after our board of directors' meeting and dinner. (THERE WAS SO MUCH FOOD! Ahhhh, caterers) On my way home, I realized that I hadn't taken the metro in ...

  Alexander S. Brown Genre: Horror Home town: Vicksburg, MS Websites: www.traumatizedsouls.com Past Material: Traumatized (Horror Anthology) Current Project: Syrenthia Falls: A Novel Books can be purchased at: ...

Only read the 1st short story. Just wasn't feeling the book enough to finish the rest of them. darn it, forgot what other books i read

Teeth: 5 out of 10: This is the second vagina dentata film I have seen; it is unfortunately the lesser effort. This despite tremendous guerilla marketing campaign that could make one think this is the first cinematic fo...

I hate not having an explanation for things. I hate feeling like something is my fault, without knowing how. I don't care what the truth is, i just want to know the facts. Could you please explain it to me? I can'...